SPF Record Setup - Increase Email Deliverability

To increase email deliverability rate  (ie - decrease the chance that they will be automatically be marked as spam), it's a good practice to have an SPF record in place.

What is SPF?

Sender Policy Framework (SPF) is an email authentication method designed to detect forged sender addresses in emails. An SPF record is a simple DNS record, which tells email providers (such as Gmail, Hotmail, Yahoo, etc) that a 3rd party (for example: Remarkety) is authorized to send email on your behalf.

How to setup your SPF record?

* You need to be somewhat technical and understand how to manage the DNS records for your domain.

The following TXT entry needs to be added to your root domain: yourdomain.com.

v=spf1 a mx include:spf.remarkety.com ~all

Important: If you already have an SPF record set up, for example for Google Apps, you will need to modify it so that it includes spf.remarkety.com as well. For example, if your record looks like this:

v=spf1 a include:_spf.google.com ~all

You need to modify it to look like this:

v=spf1 a include:_spf.google.com include:spf.remarkety.com ~all

You should not have more than 1 SPF record!


For more information about SPF records, we suggest looking at the following websites:




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